Monetizing Your Virtual Events on Facebook

Using Facebook to Boost Your Business

Facebook recently unveiled a brand new service that allows users to monetize their content; this is a big deal if your business is advertising or branding on Facebook at all. With the recent shift to virtual events and Zoom meetings, it is important that your company take advantage of this opportunity to make some capital while hosting digital events.

If you’re the owner of any Facebook page, you’ll definitely want to start hosting and promoting any events you post online through the website. Any participants or viewers that show up to your event will be able to directly provide you with income just by doing whatever it is your company specializes in (but on Facebook).

Plus, using Facebook Live can generate even more publicity now. With the introduction of the new “rooms” feature on Facebook Messenger, viewers can enjoy a slightly more intimate, personal gathering throughout the event. This is a huge step-up from the often impersonal, aloof meetings that dominate most virtual events.

Ultimately, running a small business is largely about connecting with your customers and making every experience as personal (and professional) as possible. With the new Facebook monetization feature, smaller organizations and bloggers have the chance to showcase their work while also making a profit, which is a huge plus!

Facebook users will be able to find content ranging from cooking to singing, to personal training, and to much more. The beauty of the platform is the diversity of it; everyone can find their interests somewhere on Facebook, and even start creating content (and earning money) while doing so.

If you’re looking for a way to maximize your brand’s Facebook potential, then their new monetization feature is for you. It’s a great way to start earning back what you’ve put into your Facebook page, and you’ll most likely be meeting people with common interests and ideas at the same time, which can be great for networking too! If you still need any help or guidance on how best to manage your social media, Emily Martin Communications & Events can make sure your company’s online marketing is a success.